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    Course summary

    Well done on completing this course. Here is a summary of the key ideas from the course. We encourage you to discuss what you have learnt with your team.

    “Strategy is integrated, courageous, fact-based, long-term choices about how we will create unique, customised and sustainable value for our highest priority “customers” / constituents and “market segments”.”

    The facts about strategy:

    What is true is that to meet a challenge, one should first work to comprehend its nature.

    Don’t start with goals—start by understanding the challenge and finding its crux.

    Value delivery system:

    Value= Benefits – Price/Costs


    Leaders guide questions:

    • Do we have any meaningful objectives and initiatives that will take more than one year to complete?
    • Do we have strategic projects or priorities that are languishing for lack of sustained leadership or investment?
    • Are we able to make rapid adjustments to our plans when necessary, e.g., due to economic, political, or technological disruptions?
    • Do we have clear action priorities for our plans, especially for immediate initiatives that help us to get started or keep us on track?
    • Can we articulate our organisation’s core focus, or “one big thing” over the next six months with clarity and unity?
    • Can we clearly articulate what our organisation will say “no” to pursuing further, or possibly delaying?
    Download Course Summary