Defining strategy
A course by Jim Wert
This course, “Defining Strategy,” introduces fundamental principles to guide your journey into strategic thinking and planning. It encourages thinking big, embracing long-term perspectives, and creating value that aligns with your strengths. Moreover, it emphasises looking beyond oneself to identify how you can meet others’ needs more effectively. By thinking like a strategist, you can approach goals with intention and purpose, whether it’s for your personal growth or organisational success.
The aim of this course is to understand a practical, robust, simple definition of the key components of an organisation’s strategy.
What you'll learn
By the end of this course you will be able to:
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Course units
Unit 1: Introduction to strategy
Unit 2: What is strategy?
Unit 3: How to think about strategy
Unit 4: Course Conclusion
Jim Wert has spent more than twenty years helping organisations think clearly about strategy, structure and long-term health.
His experience spans start-ups to Fortune 500 companies, as well as more than one hundred nonprofit agencies across education, community renewal, advocacy, church planting and global mission. Jim is known for his practical wisdom, guiding executives and boards through planning, redesign and moments of key transition.