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    Draw a bus

    Now that you’ve gained insights into the SWOT analysis process and how it can inform your strategic planning, it’s time to put your creativity to the test. Let’s embark on an engaging exercise that uses a bus as a metaphor to draw a picture of where your organisation stands today.

    In this “Draw a Bus” exercise, you’ll have the opportunity to visualise various aspects of your organisation, including its current condition, who’s at the wheel, who’s on board, and much more. This creative activity will provide a unique perspective on your organisation’s present state, helping you better understand your strategic context.

    So, grab your drawing materials and get ready to illustrate your organisation’s metaphorical bus. It’s a fun and insightful way to explore where you are now before charting your strategic journey ahead. Let’s get started!

    “Draw a Bus” Exercise:

    Using a bus as a metaphor, what would the organisation’s “bus” look like today?

    • Condition of the bus?
    • Who’s driving?
    • Who’s on the bus? Where? Who’s not on?
    • Any signage on the bus?
    • Engine? Luggage? Other components?
    • Road conditions and hazards?
    • Direction?
    • Ultimate destination?
    • Music on the radio?
    * required

    Your answers are only visible to you.