5. Create your fundraising plan

If you have done the activities in the previous sections, you already know:

• What you want to raise money for.
• How much you need to raise in the next 12 months.
• Who your supporters are and how they give to your cause.

Also, you have set some SMART fundraising goals for your supporter audiences.

So, the next step is to put your plan together by deciding which fundraising channels you are going to use. Fundraising channels are generally divided into broadly into two categories: offline and online. Join us as we hear from Redina as she talks us through each of the two categories.