How to get leadership to champion the values

We will explore below how leadership must champion and be aligned on the organisational values.

Clear Communication: Ensure all leaders understand the values and regularly reinforce them.
Lead by Example: Demonstrate values in decisions and actions; serve as a role model.
Shared Accountability: Encourage leaders to hold each other accountable.
Practical Engagement: Use exercises, discussions, and activities to apply and strengthen values.
Integration: Embed values into goals, objectives, and performance management.
Regular Reminders: Repetition and ongoing conversations keep values from “drifting.”
Ownership & Community: Involve leaders in sharing experiences to build unity and commitment.

Speak the Values: Regularly talk about values in meetings, communications, and even informal moments (like shared meals).
Storytelling & Recognition: Share examples of individuals/teams living out the values and celebrate them publicly.
Live the Values: Leaders must model the values consistently in decisions and actions—values are “caught, not taught.”
Embed in Systems: Integrate values into policies, processes, evaluations, goals, and rituals.
Make it Memorable: Use creative methods (stories, hand actions, fun reminders) to reinforce values.
Feedback & Dialogue: Encourage team input on how values are being lived and how alignment can improve.
Balance: Both speaking about and living out values are essential to deeply embed them into organisational culture.

Clarify & Reaffirm Values: Ensure board members understand the values and their impact.
Communicate Expectations: Set clear standards for behaviour and alignment.
Open Dialogue: Hold honest discussions to identify gaps and motivations.
Education & Support: Provide training, resources, and case studies for applying values.
Lead by Example: Model the values consistently in your interactions.
Recruitment & Selection: Align new members through robust processes or term limits.
External Facilitation: Use consultants to support governance and realignment.
Governance Processes: Review structures causing misalignment.
Address Misalignment: Rotate or remove members who undermine values.
Board Renewal: Bring in new members committed to values.
Leadership Responsibility: The leader must address misalignment and restore alignment.